Business & Marketing Support
utraTec provides a team of experienced and knowledgeable business
professionals. Business and marketing support services are coordinated
to monitor developments, evaluate business opportunities, and prepare product
documentation.
Marketing Support:
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Conduct market situation analyses to determine competitor strengths and
weaknesses, sales and share, and social and political trends
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Carry out secondary and primary market research to provide information
on product potential
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Formulate marketing objectives, strategies, and tactics to develop a formal
marketing plan
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Track competitor activities and new product introductions
Financial Evaluation:
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Prepare estimates on costs and profitability for new product development,
contract manufacturing, and new business ventures
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Develop economic models to determine the financial value of a product,
division, or company
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Provide financial scenarios to permit evaluation of various business alternatives
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Analyze business operations to identify ways to improve profitability
Business Development:
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Strategic planning
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Business partner identification and evaluation for licensing, collaborative
research, and comarketing
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Business agreement structuring for royalty rate and licensing terms
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Negotiation services
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Interim professional business management to allow concentrated effort on
the business while developing a management team
Product Documentation:
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Prepare product backgrounders and sales training material
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Substantiate product benefits and features
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Develop promotional material
Please send requests and comments to services@nutratec.com
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